TV Interviews
Get the Coffee Buzz Without Drinking Coffee
Australian Broadcasting Corporation
Exposure to cues related to coffee and caffeine can be enough to stimulate arousal and change thinking/cognition.
Be Mindful and You Will Eat Insects to Be Sustainable
Australian Broadcasting Corporation
Mindfulness is increasingly common within organizations and among consumers. Can mindfulness help promote food sustainability?
Press Mentions
Social Media Changes Rules of Engagement
Sydney Morning Herald
How to promote products and brands in the modern age, especially to millennials? Guidelines for social media marketing.
Why the Fearful Seek Refuge in Shops
Sunday Times (UK)
The pandemic has made consumers not just worried about disease but fearful. How does fear influence the way we shop?
“Too Lazy” to Shop Around for Major Purchases
News.com.au
Consumers, despite the pandemic, are increasingly lazy to shop around especially for major purchases high in price.
Preventing Obesity Starts in the Grocery Aisle
Philadelphia Inquirer
How to promote products and brands in the modern age, especially to millennials? Guidelines for social media marketing.
Meat Beefs Up Men’s Sexual Motivation
Medical Xpress
Why do men eat more meat than women? My findings say that men do so because they want to attract the opposite sex.
“Abercrombie”-type male models make straight men more likely to take financial risks to attract women.
Why do men eat more meat than women? My findings say that men do so because they want to attract the opposite sex.
“Sexy Images” of Women Make Men Crave Red Meat
New York Post
Why do men eat more meat than women? My findings say that men do so because they want to attract the opposite sex.
If You’re a Straight Men, Hot Guys Equal More $ Risks
Detroit Free Press
“Abercrombie”-type male models make straight men more likely to take financial risks to attract women.
Gender Bender Branding: Male, Female, or Both?
Jeweller Magazine
Gender-based marketing is a traditional approach to business; think pink for girls and blue for boys. However, recent trends indicate a shift towards androgynous and gender-neutral branding, particularly in the jewellery industry.